BTM International UK Ltd


Opportunity
Power Horse was introduced to the Austrian Market in the spring of 1994 and into the UK in 2005 The drink was developed by the Austrian company S. Spitz who is the sister company to the Power Horse Brand. This popular globally active carbonated softdrink is produced by one of the largest manufacturers in the Austrian food and drinks sector. The company has its production facilities in Attnang-Puchheim and commercial management in Linz (Upper Austria), and is still in private hands. It manufactures a wide range of top quality foods and drinks where the Power Horse Energy Drink is an independant brand leader under own-brand name. Thanks to state-of-the-art production facilities and computer controlled automatic logistics, Power Horse is at the cutting edge of technology.
UK Suppliers
Power Horse is supplied to the UK market through BTM International a recognized commercial trading business which was established in 2000. BTM pride themselves in providing an efficient quality service to a continually expanding client base which already includes outlets such as Tesco, Makro, the Park garage group, Bestway cash & carry, Bako Wales as well as many inner city convenience stores.
POWER HORSE – The ENERGY DRINK for “Real People”!
POWER HORSE backs a concept which reaped sweeping success in more than 40 countries worldwide – the myth of the “horse“, the release of our elemental energy and strength. When it comes to the effect it produces, POWER HORSE does every justice to the claim “Free your Energy“. The drink features a special mix of taurine, caffeine and the vitamins B12, B2 and B6. This is what releases the energy of the consumer, the power waiting to be set free in each and every one of us.
The drink’s very appearance (a stocky and powerful can) demonstrates that POWER HORSE is not only a drink for party-goers, stunt men and acrobats it’s also for every day people. People, who work hard every day and having to perform. A product ideal in its taste and performance. A “concentrated form of energy“ suitable for adults.
The energy drink to give you “real power“ and definitely not for party poopers!. The target group for POWER HORSE is not primarily youngsters but rather high performing adults. In this way POWER HORSE has taken up the original positioning of the Energy Drink in Asia: to provide energy to hard working people (slogan “free your energy“). When compared with its major competitors, POWER HORSE is definitely on an equal footing: the sugar-free variant tends to come in first.
POWER HORSE makes you mobile: situations always arise in daily life, whether it be in our leisure time or at work, in which we could do with a small “Energy-Kick“ to be able to master mental and physical demands. For a fresh start to the day, before important examinations, instead of taking a relaxing nap at lunch-time or in the afternoon when tiredness sets in (classical “After-Lunch-Lag“). An energy boost before we have to perform in sports, before embarking on a long trip on the motorway, as a reward for a hard day at work or before we go out. POWER HORSE releases the energy dormant in each and every one of us and it is a delicious and outstanding refreshment to boot.
For more information about the POWER HORSE Energy Drink, please visit our website: www.power-horse.com
About BTM International UK Ltd
BTM International is a recognized commercial trading business which was established in the year 2000. This UK based company has been progressively developed over the past 8 years and is supported by a management team with over 30 years experience in retail and wholesale administration together with worldwide expertise in the import and export business.
We pride ourselves in providing an efficient quality service to a continually expanding client base which already includes outlets such as Tesco, Makro, the Park garage group, Bestway cash & carry, Bako Wales as well as many inner city convenience stores.
BTM's main focus is on sales, marketing and management of imported and exported food products in both the British and European markets.
The trading division of the company is mainly concentrated on 5 key sectors. These are:
- Super market, cash & carry and convenience stores.
- Foods services and caterers.
- Health Clubs and Fitness centres.
- Pubs and Social Clubs
- Petrol and Motorway Service Stations.
- Carrying a Wide Range of Product Categories from The Power Horse Energy Drink, Pickles, Pastes, Condiments and Asian Spice Seasonings, with regional recipes especially for Indians and Sri Lankans.
- Brand leader in Canned Fish, Pickle Category in Middle East.Established Brand in all mainstream chains and other outlets in Gulf Region such as:
Carrefour, Giant. Panda, Tesco in Far East. WAL-MART,USA and widely available in the UK.
- BTM are the distributers of several ethnic products which compliment its wide Geo-demographic origins.
- We are familiar with Asian Culture & therefore know the spending habits of consumers from Asia.
- BTM carefully selects popular Ethnic brand leaders from various countries to cater for the various ethnic population in the UK
Contact
BTM International UK Ltd
Address : 80 Goodhall Street Park Royal London NW106TS United Kingdom
Phone : +44 02089611555
Fax : +44 02089617799
Web Address : http://www.btmint.co.uk/