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FBD: Kraft Foods announces sale of Cadbury's business in Romania to Oryxa Capital

Source:  Kraft Foods, Inc.

July 7 2010 - Kraft Foods today announced it has signed an agreement to sell Cadbury's Kandia-Excelent chocolate, soft cake and sugar confectionery business in Romania to Oryxa Capital, an international investment fund, for an undisclosed sum.

The sale includes Kandia-Excelent brands (Rom, Magura, Kandia, Laura, Sugus and Silvana and others), related trademarks and the manufacturing facility in Bucharest.  Approximately 530 Cadbury Romania employees work for Kandia-Excelent.  Kraft Foods will retain the Cadbury international brands, including Halls candy.

This sale follows the European Commission's decision to approve Kraft Foods' acquisition of Cadbury plc conditioned on the divesture of the Cadbury Kandia-Excelent chocolate and soft cake business and Cadbury's E. Wedel business in Poland, which was announced on June 28.  Both these sales are subject to the Commission's approval.

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Kraft Foods Inc.
Address: Three Lakes Drive Northfield, IL 60093 United States
Telephone: +1-847-6462000
Fax: +1-847-6466005
Email : n/a

About Kraft Foods Inc.

Kraft Foods Inc. (Kraft) is engaged in manufacturing and marketing packaged food products, including snacks, beverages, cheese, convenient meals and various packaged grocery products. During the year ended December 31, 2008, the Company have operations in more than 70 countries and sell the products in approximately 150 countries. The Company manages and operates, through two commercial units: Kraft North America and Kraft International. Kraft North America operates in the United States and Canada. On August 4, 2008, the Company completed the spin-off of its post cereals business. The brands of the Company span five consumer sectors: snacks, beverages, cheese, grocery and convenient meals.

 


Print | posted on Wednesday, July 07, 2010 10:23 AM

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