Whiskey-based refreshment beverages available in April
Source: Jack Daniel’s
LYNCHBURG, Tenn.--Jack Daniel’s Tennessee Whiskey announces its new line of ready-to-drink cocktails in Canada. Available beginning in April in select areas, these refreshing beverages will be offered in three varieties: Jack & Cola, Jack & Lemonade and Jack & Iced Tea.
Jack Daniel’s ready-to-drink cocktails will be available across Canada beginning in April, some flavour availability may vary by province. All varieties are available in four-packs of 355ml cans at a suggested retail price of $10.95. In addition, Jack & Cola will also be offered in a 473ml single can at a suggested retail price of $3.25.
“Jack Daniel’s is pleased to offer ready-to-drink cocktails in Canada,” said Jeremy Shepherd, Canada country manager for Brown-Forman, parent company of Jack Daniel’s. “The smooth taste of Jack Daniel’s paired with our customers’ favorite flavours results in a series of beverage offerings in a convenient format.”
These refreshing beverages combine popular cocktail flavours and Jack Daniel’s Tennessee Whiskey. The distinctive taste of Jack Daniel’s results from its unique charcoal mellowing process during which every drop of whiskey passes slowly through hard maple charcoal and is then matured in charred white oak barrels.
The launch of Jack Daniel’s cocktails in Canada coincides with the strong growth of Jack Daniel’s Tennessee Whiskey across the country. Jack Daniel’s is the leader in the American whiskey category and continues to be one of the fastest-growing brands in Canada.
Tasting Notes
Jack & Cola: A balance of Jack Daniel’s classic profile of vanilla, caramel, toasted oak and spices combined with Cola for the popular taste of Jack’s number one cocktail.
Jack & Lemonade: A crisp and fresh combination of Jack Daniel’s and lemonade. The aroma and taste of the whiskey mingle with the lemonade’s citrus profile to create a refreshing beverage.
Jack & Iced Tea: A unique combination of iced tea with Jack Daniel’s. The whiskey taste mixed with notes of fresh and floral tea delivers a unique cocktail.