India, Republic of (Press Release) January 9, 2009 -- With Muslim population of 18-20 Million, the domestic market for halal food products is largely untapped in the Philippines, according to our new research “Philippines Food and Drinks Market: Emerging Opportunities”. Besides the domestic consumption, the country is aggressively eying other regions with sizable Muslim population to benefit from the rapidly growing halal food industry all across the world.
The government is continuously making its efforts to develop halal food industry for domestic as well as export purposes. In line with this, the department of Trade and Industry (DTI) has laid out marketing plans, consisting of joint partnerships between the government, business and the Muslims, each supporting the other, says an analyst at RNCOS. It is also making studies on Muslim consumption patterns.
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